Dr. Tracy Elliott – Dean, University Library, Florida Gulf Coast University
Having talking points, tailored to donors, is an extremely effective tool for cultivating new donors. The session with explore best practices for developing elevator pitches, and working with your entire library team members to develop their own pitches. Participants will have an opportunity to develop their own elevator pitch.
Dr. Elliott has been a dean or director for libraries for nearly 25 years. She has been raising money for a range of institutions from a small rural community college to a large urban state university. She is now building a donor portfolio from scratch at Florida Gulf Coast University. She currently teaches courses on advocacy and academic libraries to students in the MLS program at San Jose State University.